Apply generously all over the face and body 20 minutes before sun exposure; re-apply every 2 hours and after swimming or towel-drying. Avoid exposure between 10 a.m. and 2 p.m., when the sun's rays are the strongest and UV radiation is the most intense. After 3 p.m., it is a much safer time to take your kids to the pool. Finally, don't forget that both water and snow reflect UV rays, so faces and lips often need extra protection.
SunKIDS SPF 50+ is available in a 150ml sustainable, reusable, recyclable bottle.